A Beautiful Crown The surrounds your Apple Watch Giving it a more provocative look. The Apple Watch Crown was born from a idea that even if someone would buy the entry level Apple Watch Sport they can and should still have the option of making it personal. You can change the straps on your Apple Watch you can even change the clock face. In that case you should be able to change the case your apple watch comes in. There are a lot of cases and bumpers out there for the apple watch already. but they take too much away from the unique apple watch design. Most of them hides the beautiful aesthetics that make the Apple Watch so beautiful, like the rotating crown and the curves of the watch. the apple watch crown takes these aesthetics in to consideration and I have designed around them to keep most of Apple's design unchanged. Why should you buy the Apple Watch Crown? Because every King Needs A Crown.